FRANOVIK'S Lead Fashion Designer, Francisco Perez being interviewed at an Ocean Drive event in South Beach.
Among the questions asked, Why ECO/Green fashions versus the norm? The answer, I am a designer, no matter what I do or what materials I use; I chose to do ECO/Green because I (we) believe we must help our environment, we must protect and promote the message of conservation.
If I, as a designer can give back by creating wearable fashions from discarded fabrics and materials, instead of disposing them to a landfill or burning them, then lets create unique pieces that can be worn on a daily basis.
Just a little history of how we started. We started doing "recycled fashions" a long time ago; we were creating carnival and halloween costumes from bits and pieces, recycled fabrics and materials.
If you design or are someone that likes to make clothes, you know alot of the fabric or material that is cut are large pieces that are left over; then you have to decide either to throw away and store it.
At times this becomes overwhelming because you have so many pieces (if you saved it), and it sits there for a while taking up space. What about your old curtains, tablecloths, or any other material just laying around? With a little imagination, you can it life by creating a fashion forward garment that you can use time and time again.
That goes for vintage pieces as well. It's sitting in your closest just begging to be worn again, depending on the year it was made, it could be dated. You could be bold enough and wear it and just say it's coming back in style or create something new from it.
All you need to do is think what can I create from that and remember, GO GREEN!
Francisco/vf
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